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Senior Marketing Coordinator

Location: Dallas, TX
Date Posted: 10-05-2017

1105 Enterprise Computing Group keeps managers and professionals current with the information, insight and analysis they need to succeed in development, IT and the channel. Our content platforms include print, digital, online, events and a broad spectrum of marketing services.

1105 Media has an outstanding opportunity in our event division for an energetic and motivated Senior Marketing Coordinator in either our Dallas, TX or Irvine, CA office.  As Senior Marketing Coordinator, you will be responsible for assisting the marketing director with the execution of the marketing plans for the business unit’s industry-leading technical B2B conferences.  This is a fantastic opportunity to become part of a dynamic and successful marketing and event team, with the opportunity to learn and contribute to all aspects of the department while making a measurable impact on the success of 1105 Media’s events. 

Responsibilities:
 
1) Email Campaign Creation/Execution – 60%
This position is primarily responsible for superior marketing copywriting and the execution of promotional campaigns through both database marketing and marketing automation efforts
-        Spend approximately 20% of the time writing and editing compelling promotional emails geared toward potential attendees and sponsors/exhibitors
-        Spend approximately 20% of the time designing Emails using Dreamweaver and HTML skills
-        Spend approximately 20% of the time assisting with marketing automation campaigns through Marketo
 
2) Research, Statistics and Tracking – 20%
-        Daily registration reports on multiple events
-        Updating weekly promotional spreadsheet-based reports, creating charts, and manipulating data with Microsoft Excel
-        Updating weekly conversion tracking using Google Analytics and Marketo
-        Researching IT markets for data points for use in attendee and sponsor collateral
 
3) Other equally critical and less time spanning responsibilities – 20%
-        Assisting with updating content on multiple event websites through a content-management system
-        Assisting with other marketing department duties including but not limited to monthly print IO submissions, proofreading, list querying, and other minor trafficking duties.
-        Acting as liaison to event alumni
-        Assist in various onsite duties during select events throughout the year*

Required:
 
  • The ideal candidate should have prior work or internship experience in a marketing related position
  • A strong work ethic and the capacity to wow clients and attendees with professional written correspondence
  • Basic knowledge of Excel, HTML and Dreamweaver
  • Knowledge of Marketo and other software programs in the MS Office and Adobe Creative Suite is a strongly preferred
  • Prior tech experience or understanding of tech landscape is a plus, but not required
  • *Travel is minimal, based on specific event need, and not guaranteed 


Corporate Profile:
 
1105 Media, Inc. is a leading provider of business-to-business (B2B) media services in the ABM, big data, education technology, enterprise computing, government technology, and infrastructure markets.  1105's offerings span from print to online magazines, journals, and newsletters, seminars, conferences and trade shows, training courseware, marketing services, and Web-based services. 1105 Media is based in Chatsworth, CA with offices throughout the United States. 
 
We offer a competitive salary and a comprehensive benefits package that includes medical/dental/vision insurance, life insurance, disability insurance, 401(k) plan and a generous paid time off (PTO)/holiday plan. 
 
We are proud to be an Equal Opportunity Employer.
 
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